50 Cent: Power Is A Way of Life

50 Cent bares his chest in this ad for Power by 50 Cent, his new fragrance.

For me, power isn't just something you learn on the street or in the boardroom,' 50 said, 'it's a way of life.'

I really wanted to bottle up the rush it gives you so my fans can make it a part of their lifestyle,' 50 said in a release.

Power, which has notes of green citrus and a woody background, also has top notes of lemon leaves, black pepper, coriander and musk.

Power will be available at Macy's starting Thursday (November 5). Prices range from $50.50 for the eau de toilette to $68.50 for a two-piece gift set.