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It's reigning men: The reality kingpin behind 'Deadliest Catch,' 'Ice Road Truckers' and other he-man hits

Posted June 18th ago via The Watcher 
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Images and full post at The Watcher
How often can you say you admire a reality TV star? Not too long ago, reality programming was the shock to the system that the TV industry needed. Outsized characters - real people who acted in admirable, selfish and surprising ways - made hits of shows such as Survivor,' The Amazing Race' and The Real World.' Now all those shows are limping along with lower ratings and little buzz. Broadcast staples such as Survivor' and The Amazing Race' are showing their age, and the Real World' franchise is, at this point, an excuse for MTV to film drunk young people cavorting in hot tubs. Copycat cable programs featuring Z-listers, has-beens and pathetic fame-seekers - think Living Lohan,' I Love New York,' The Hills,' anything involving Gene Simmons or Tila Tequila - are ascendant as the once-vibrant genre ages. Is it any wonder that VH1's summer TV offering, a contest for its dating-show rejects, is called I Love Money'? Enter the loggers, the truck drivers, the grizzled fishermen in ice-encrusted parkas. These burly dudes may not, at first glance, look like they're ready for their closeups, but television entrepreneur Thom Beers has made them the stars of a highly successful string of he-man programs. The reality shows churned out by Beers' Original Productions champion hard work, camaraderie and perseverance over the willingness to wear a bikini and ritually humiliate oneself on camera. In a phone interview from his Los Angeles office, Beers said his shows - Deadliest Catch,' Ax Men,' Ice Road Truckers' and Black Gold,' an oil-drilling series premiering 9 p.m. Wednesday on truTV - are successful for the same reason a show like The Office' is hit. All of these programs examine the complicated challenges and interpersonal difficulties that regular people face on real jobs.    I think that right now the backlash' is against artificiality, Beers said. I think people are getting more and more attached ...

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Filed Under:
The Amazing Race, Survivor, The Office, The Hills, Shot at Love, I Love Money

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